Luminous Lusail

Case study

Case study · October 2026 · Pages 15, 16

A large-scale responsive floor that lets visitors create visual fireworks and music simply by moving through a public space.

The public opportunity

Luminous Lusail’s outdoor light festival brought responsive play into a destination event. Georgie developed the interactive audiovisual work remotely, with no access to the physical floor during development and a short installation window in Qatar.

The experience

Georgie’s project account describes mouse-driven prototypes and virtual 3D demonstrations of how footsteps would activate animation. Adjustable sensitivity and visual scale supported on-site tuning. Visitors could paint and trigger animations through movement, accompanied by sound.

What is documented

The delivered floor is documented in the portfolio and QUT interview. Georgie’s 2024 project account records the prototyping approach and a three-day installation window. The work formed part of a wider production directed by Kendyl Rossi.

Source: Georgie Pinn 2024 PHIVE project account; portfolio; QUT interview. Installation: Lusail, Qatar.

Luminous lusail

QATAR Light Festival An interactive floor for public participation

Luminous

Public value and next application

Outcomes to pursue and measure in a future commission

Participation beyond language

A step produces a visible and audible response. This format offers an intuitive invitation for international visitors, while accessible ways to participate would be designed and tested for each site.

Family activity after dark

Responsive play gives groups something to do together within an evening event. A Queensland precinct could combine participatory installations with performance, food and visitor services.

Queensland creative capability

The project demonstrates Brisbane-based creative practice operating in an international production setting. It provides a relevant reference for destination partners seeking large-scale public experiences.

A practical delivery method

The project account describes early visual and sound approvals, interactive prototypes and simulated footstep behaviour. This gave remote collaborators a way to review the experience before testing it on the physical floor.

Audience intelligence and business value

Audience intelligence: Identify busy floor zones, activity periods and sampled dwell, alongside voluntary group profiles and preferences for other precinct experiences. Business value: Improve event layout and programming, coordinate precinct offers and inform family or visitor campaigns; floor activations are reported separately from people.

How to evaluate a future commission

Crowd interaction Compare floor activations by zone and time; assess flow and dwell with agreed tools. Audience preferences Combine popular interaction patterns with voluntary feedback on content and enjoyment. Ongoing contact Track explicit email sign-ups and subsequent event referrals, separately from footfall.

A useful commissioning step

Agree the creative scope and lead-production responsibilities. Test surface conditions, step-free access, interaction response, capacity, sound and weather operation. Separate installation evaluation from whole-festival reporting.

Evidence: Georgie Pinn 2024 PHIVE project account; portfolio; QUT interview. Installation: Lusail, Qatar. Full source notes accompany this collection.